And it should be taken seriously!
It's about time that a mobile phone came along and created a stir in the premium mobile device market. Several manufacturers have tried to challenge their Californian and South Korean counterparts in that space, but have failed miserably, only managing to leave behind a tiny scuff in the market that is very obviously dominated by Apple and Samsung. Enter Hisense, the new unsung hero from China, who have quietly slipped into the playing field with their latest Infinity H50 range. The H50, in all its variations, really should be considered as a serious contender in the battle for premium mobile market share because it’s quite literally jam-packed with bells and whistles to create a user experience that rivals the best phones out there.
When you start to unpack the new Hisense mobile phones, the H50 has three options to choose from: the H50, the H50 Zoom, and the H50 Lite. Just like the other manufacturers in the market, the H50 range has been designed to satisfy the consumer needs through boosted up or stripped-down derivatives, but the fundamental engine room across the entire range remains the same.
Looking at the H50 base model, the first thing you notice is the impressive screen. With its 91.26% screen-to-body ratio, it seems like it wraps around the entire device, which is why Hisense has aptly named its series ‘Infinity’. The H50 houses no less than 4 separate cameras. The rear camera set-up combines a 64 MP HD main camera, an 8MP wide-angle camera, and a very impressive multi-functional 2MP depth and macro-lens. The H50 also has a 32MP front camera, which has a new feature called ‘Beauty Mode’. It intelligently identifies the current light conditions and adjusts the aperture automatically, so there are no more sub-standard blurry spur-of-the-moment images. The H50 Zoom has a first-of-its-kind party trick' with a 16MP pop-up camera with flash. This signature piece allows you to capture impeccable selfies in portrait mode. These devices really are designed for content creation.
The power unit on the H50 and H50 Zoom is comprised of an Octa-Core processor that is supported by 6GB of RAM and a standard 128GB storage facility, which all combine to create a very smooth user interface on the Android II operating system. The H50 Lite is slightly smaller with 4GB RAM and 64GB storage space but don’t let that deter you. The H50 Lite performs just as well as the rest of the H50 family in all departments.
Another very important aspect that Hisense has factored into the H50 series is the security features. The side-mounted fingerprint sensor and well as facial recognition technology mean these phones are basically impenetrable. Consider them as a personal safety deposit box for all your confidential digital information.
Aesthetically, the H50 range is very unique. It’s clear to see that Hisense has placed a large emphasis on the way these phones present themselves. The H50 is inspired by the movement of light. It comes in two variations: Pine Green and Black Jade. The carved 3D gradient creates a colour changing effect from different angles and feels masterfully crafted to the touch. The H50 Zoom is finished with an artistic iridescent effect, giving it an almost avant-garde and vogue-like quality. The H50 range has definitely been designed for the bold, daring, and fashionable user who isn't afraid to challenge the conventional and make a statement.
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